The more experience I get as an entrepreneur, the more
I realize that I’m playing a weird and complicated game. And while
it can be a frustrating and scary game, it can also be highly
rewarding and lucrative if played properly.If we
break down the core functions involved in running a business of any
kind, then we’re actually playing two games at
Game #1 is all about generating revenue and
Game #2 is all about managing and utilizing that
revenue as effectively as possible.
All entrepreneurs must stay focused on playing Game #1.
If played poorly, the business will cease to exist.
What most people don’t realize, however, is that the
better an entrepreneur becomes at playing Game #1, the more
important being good at playing Game #2 becomes. To the point that
paying attention to Game #2 becomes just as important as generating
revenue.That’s why if you don’t learn how to play
both games well, your business won’t fully achieve the results you
That’s why in this episode, we discuss:
Why most online businesses only focus on driving
revenue for as long as they can (Game #1)
Why so many entrepreneurs ignore and neglect managing
their cash flow (Game #2)
What happens if you ignore Game #2, even if you’re
amazing at generating revenue
Why consistent, predictable profitability is especially
important for online business owners
How good bookkeeping can help with Game
What you need to get better at playing both games at
About the Podcast
Bookkeeping and business education company dedicated to helping online entrepreneurs create profitable and healthy businesses.