I don’t know about you, but last week shook me more
than I was expecting.
The reality of COVID-19 hit the US hard, both
economically and socially. We’ve never really experienced anything
like this before, and I think it shocked a lot of us to see our
realities change so rapidly with school closures, offices
shutdowns, and empty grocery aisles.
This is the type of situation that can leave you
feeling paralyzed.
When you’re a business owner, you can’t afford to stay
frozen in place, which is why for this episode I wanted to focus on
the actions we can take to get through these uncertain
times.
This episode is a little longer than usual, but because
I’ve had so many amazing conversations with other entrepreneurs
this past week about how to respond to this crazy situation we’re
all facing, I wanted to share as many insights as I possibly
could.
So for this episode, we discuss:
Why you can’t afford to wait around and see what
happens
Why you need to keep selling right now
Why budgeting and forecasting is more important than
ever for your business
Why now is the time to create a personal budget if you
don’t have one
Why you need to make building a business savings fund a
priority for the future
Why communication is so crucial right now
Why you still need to take care of yourself mentally
and physically
Why we need to show up for our clients and customers as
much as we can
Why we need to be ready to adapt and
pivot
Why online businesses have a huge advantage over other
business models