In 2019, Corey and I bit the bullet and finally
invested in our first coaching program. It was $10k for 8 weeks of
support. Outside of our employees, it was the biggest investment we
had ever made in our business at one time.
Did we get the results we were looking for after the 8
weeks? Kinda.
When I jumped into the online business world six years
ago, one of the first concepts I had to wrap my head around was
affiliate marketing. As someone who had spent the previous 5 years
in the sporting goods industry, it just wasn’t a strategy I was
familiar with.
When there is an aspect of our business that we don’t
understand, we tell ourselves it’s because the subject matter is
too confusing or too complicated.
While there definitely are areas of expertise like
computer programming or law that take a lot of specialized
knowledge to understand fully, we can easily
outsource...