Running a business online is still a relatively new
frontier. It feels like only 10-15 years ago, people were still
uncomfortable typing in their credit card info to buy a used book
on Amazon.
Consumers have come a long way when it comes to being
comfortable doing business online, but we still see many
entrepreneurs operating like they’re trying to make a quick buck
and cash out instead of aiming to build sustainable
businesses.
Building an online business that’s in it for the long
run goes far beyond a couple successful launches or landing a big
client. You need to create a foundation for the business that you
can build on and grow without the entire machine breaking
down.
In part one of this two-part series, we’re going to
look at what it takes to invest in the long-term success of your
business so you can create a sustainable income for years to
come.
Why getting clear on your main offer is so crucial for
growth
Why less is more when it comes to product
strategy
Why our clients are focusing as much on their
operations as they are their marketing and sales
Why our clients are more dedicated to building out a
team of employees instead of just contractors
How to shift your email marketing
strategy
Why building a strong team is more necessary than ever
for online businesses
Why investing in your lead generation is no longer an
option if you want to create a sustainable business
About the Podcast
Bookkeeping and business education company dedicated to helping online entrepreneurs create profitable and healthy businesses.