It’s connected the world in ways that very few could
have ever predicted. The impact it’s had on entrepreneurship and
business, in general, is monumental in its own right.
However, despite all the benefits the web has had on
our ability to find and connect with our customers, we’re seeing a
growing number of our clients put an emphasis on getting in front
of their customers and audiences in person.
As a mega extrovert and all-around people lover, I’m
very into the idea of connecting with people in the real world, but
the finance side of me gets nervous whenever one of our clients
ventures into live events because of the tremendous expenses that
can come along with it.
That’s why in this episode, we discuss:
Why live events are becoming more common for online
The mistakes we’ve seen entrepreneurs make with live
How to do the work ahead of time to make a live event
more profitable and worthwhile financially
How to budget for a live event and the mistakes many
online entrepreneurs make
Why it’s crucial for your finances that you’re clear on
the role live events play in your product strategy
About the Podcast
Bookkeeping and business education company dedicated to helping online entrepreneurs create profitable and healthy businesses.